Amber & Fig Collective

I took on a branding project to create a logo for a jewelry company, but unfortunately, the client didn't proceed with the project. Despite that, I used this opportunity to expand my skills in branding by extending the project on my own. In addition to designing the logo, I created business cards, packaging, and basic brand guidelines to establish a consistent and visually appealing brand identity.

I drew inspiration from the elegance and sophistication of high-end jewelry and aimed for a minimalist and simple design. Warm tones of orange and pink were incorporated into the color palette to evoke a sense of luxury and sophistication. Overall, it was a valuable learning experience for me and an opportunity to enhance my branding skills.